I talk to a lot of businesses that feel they need to offer discounts in their mobile marketing programs in order for them to be successful. Today, I break down what I call the “Discount Dilemma”.
I address how you can offer incentive, both monetary and non-monetary to entice your customers to opt-in to your mobile marketing program.
Watch this video and let me know if you’ve held off on going mobile because of the Discount Dilemma.
Alright, now that you know you can execute a mobile program AND offer an exclusive experience to your customers without always discoiunting, it’s time for you to get started!
Let me know if you have any questions and I’d be happy to help. Leave a comment if you were held back because of Discount Dilemma and are not ready to roll!